Zales has tapped two Black brands to debut a new collection. The “Designer Edit” program that the brand has created provides emerging designers with the necessary platform to grow. The two brands are Nungu Diamonds, a husband-and-wife team based in Africa, and Dorian Webb, a California-based jeweler and designer. Both are debuting a variety of high-quality pieces from necklaces, earrings, rings, and bracelets in 14-karat yellow gold. Both brands have distinct design codes with Nungu’s style celebrating the beauty in symbolism while Webb’s highlights the beauty from within the wearer. Additionally, the Zales x SHAHLA line that was launched earlier this year has expanded with jewelry inspired by architecture and the urban wonders of the world.
“The Designer Edit was created to lift up emerging and established designers while expanding our product offerings to provide our customers with the styles they’re looking for when purchasing jewelry,” shares the Zales president Kecia Caffie. “Zales is excited to partner with two more designers who each bring their unique point of view to Zales, enhancing the shopping experience and aligning with consumer preferences to find styles that make every day a little more special.”
By Kerane Marcellus, Essence Fashion Digest
